social media opportunities

Social Media Opportunities

Get Social with Us!

LOT maintains an active social media presence on Facebook, Instagram, Twitter and Pinterest with more than a half-million followers cumulatively. The Louisiana Travel social media channels are used to inspire people to visit Louisiana. We deploy tactics including:

  • Visual marketing - sharing owned and user-generated images and videos
  • Content marketing - sharing article and blog content from and relevant third party sites
  • Event marketing - sharing relevant visitor-friendly events from and Facebook events

We encourage you to tag us on Facebook, Twitter and Instagram with your sharable content. On Instagram, use the hashtag #OnlyLouisiana to join the conversation with our more than 11,000 Bayou Krewe ambassadors.


FREE Facebook Festival and Event Promotion

As your live events start coming back online, we want to help get the word out so we've created a way to amplify your efforts in just 3 easy steps.

  1. Add your event to the event calendar
  2. Create a Facebook Event for your festival or event 
  3. Invite the Louisiana Travel Facebook page to be a co-host

Once the Louisiana Travel page accepts your co-host invitation, its Facebook followers will receive a triggered notification of the new event allowing for additional organic exposure of your event. Leading up to the event, the Louisiana Travel Facebook page will spend up to $250 on an interest-based and geo-targeted Facebook advertising promotion.

facebook and steps to socially share

Get Started by Contacting Us

Learn more about these social media advertising opportunities and full details on the program.