Rose Parade 2023

Catch Louisiana Travel in the 2023 Rose Parade!

Louisiana Travel Participates in Rose Parade 2023!

Mark your calendar for the 2023 Rose Parade on January 2! Louisiana Travel looks forward to showcasing the culture, music, delicious cuisine and lovely people of Louisiana in our second-ever Rose Parade appearance. 

Featured Partners

Featured Riders

The Louisiana Travel float will feature six riders representing Louisiana CVBs: Lafayette Travel, Natchitoches Convention & Visitors Bureau, Shreveport-Bossier CTB, St. Bernard Parish, Tangipahoa Parish Tourism and Visit Baton Rouge. The float will also host 16 riders representing various parts of the state. To view the full list of riders, click here.


Traveling to Pasadena? Here's How to Get Involved

If you plan to be in town for the Rose Parade and would like to get involved with float decorating, click here for more information and to sign up

How to Watch

You can catch the 2023 Rose Parade from home on ABC, NBC or streaming online on Peacock. Check your local broadcast listings for more information. 

Media Information

Click here for the official 2023 Rose Parade Press Release. For additional information or media requests, please contact the press contacts below.